Friday, 21 February 2014

GraphicMail's Advanced Features

Posted by Unknown at 2:04 pm Labels: , , , , , , , , , , , , ,
We are always trying to improve our system so your experience with GraphicMail is as easy and enjoyable as possible. That is why we have provided our GraphicMail users with features that will be a great benefit to them while developing their email marketing campaign.

We have a range of advanced features that will be useful to anyone working with email marketing:

- The Inbox Preview tool allows you to view how your email will look within 14 different email clients. This gives you the chance to make all the relevant changes you need, to ensure the newsletter arrives perfectly within your recipients inbox.
- Our A/B Testing feature gives you the option to send a split test to a specific percentage of your mailing list. Using this feature you will be able to test which subject line or content your email gets the best response. The winning test will then be sent to the remaining section of your mailing list.
- Google Analytics will let you monitor your site traffic. You will be able to track how many visitors where directed to your site from your email campaign.
-With our Autoresponders you can set a specific time and date in the future that you would like your email to be delivered and it will then automatically be sent for you.  
- The Social Share tool will allow you to connect to your social media accounts from within in your GraphicMail account. Letting you select the newsletters you would like to share and which of your social media account you would like to share them with.
- Our Microsite feature is an online archive of all your newsletters where your subscribers can view your newsletters at any point within their browser.  
- RSS (Real Simple Syndication) feeds provide a list of content, a description, and a link to the website with the full article. You can also set this up so the system takes the information from the RSS feed and sends it to your mailing list.  
- The Segmentation tool allows you to target a segmented group of clients who fit a specific profile. For example, only people aged between 18-25 and are living in Manchester. A list would be created with only that specific audience and this will allow you to focus your communication in order to be more successful.  
- Our Triggered Emails you will be able to set up an automated email at a specific time and date to be sent to your subscribers when they open your first email as a follow up email. You can also send them another with further information with regards to a link they clicked on.  
- With Embed Images you can embed the images in your newsletter so they display immediately when your recipients opens the email.  
- Import Newsletter if you have already created your email outside of GraphicMail, we provided the option to upload your own newsletter into your GraphicMail account. You can upload via a word document, HTML or text, URL, zipped file just at the click of a button.  
- Create from blog this feature helps you to easily publish any feed, incuding your blog, to a newsletter and send it to your readers on a scheduled basis.  
- Our Datasets feature allows you to store more detailed information on all of your subscribers such as First name, Surname and Company. You can then use this information to add personalisation to your newsletters. 
 
With your GraphicMail account you will be able to access all these advanced Features and many more!

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