Friday, 24 May 2013

Bank Holiday Break

Posted by Unknown at 11:20 am Labels: , , , , ,
We would like to notify you that our UK office will be closed on Monday 27th May for a Bank Holiday which means our telephone and livechat support will be closed. 

Although the live chat and telephone support will be closed, our support team will answer all queries when they return on Tuesday 28th May. If you can't wait until Tuesday then don't worry as we have provided all support materials below:

•    Download our interactive manual
•    View our online video tutorials
•    Search through our Help Centre
•    View our previous training webinars
•    Email us
Read More

Wednesday, 22 May 2013

Why Email Marketing Is Still Alive and Kicking

Posted by Unknown at 11:06 am Labels: , , ,
I bet you've heard the term "email is dead" but that couldn't be any further from the truth. Often people don’t actually know why Email Marketing is still worth it. So to clear this up, I would like to take this opportunity to express why we have so many people that do it. I have listed a few bullet points below so you can see exactly why Email Marketing is worthwhile:
  • It's simple – Email marketing is very simply to implement when using an Email Service Provider such as ourselves. We provide you with a subscription form so you can place it on your website to capture new subscribers.
  • It's cost effective – You can send up to 2,000 emails for as little as £9.95+VAT which is considerably cheaper than sending a letter in the post. If you were to do that you would need to print your letter, buy an envelope, buy a stamp and make the walk to locate a post box. So for just £9.95 you can stay in your seat and just click that “Send” button and we will do all the rest for you.
  • It keeps your customers up-to-date – You can send emails to your customers to tell them about events, business news, new products, and offers or even include social marketing.
  • It attracts traffic to your website – When sending emails you should include a CTA (call to action) so your recipients know exactly what you want them to do (often it will be clicking through to your website). Once they are on your website the landing page should be targeted and exactly what they expect.
  • It's instant – When you click send, your email is placed in a queue and then sent immediately to your mailing list. You can be in the comfort of knowing your recipients received your email and can wait for them to take action.
  • It's easy to opt-in and opt-out – With every email you send we include an unsubscribe button and you can also include a subscribe button. This means your recipients or any potential subscribers will always have choice to receive your emails. We also have list management functions within the account to remove anyone that has previously unsubscribed so you don’t have to do anything.
  • It can help build relationships – By using email marketing you are continually communicating with your customers and building your brand awareness.
  • You can track your progress - If you think of the other marketing methods such as sending a letter you often don’t know if it arrived correctly, if they opened it, if they took action with it (e.g. went to your website). However by using an Email Service Provider we remove all the guessing and just tell you the facts.
As you can see Email Marketing is not one to be missed so if you would like to start a free trial then just click here. Alternatively if you would prefer to see a demo of how everything works just sign up to one of our webinars by clicking here.
Read More
Subscribe to: Posts ( Atom )

Facebook Feed

Popular Posts

Twitter Feed