Thursday, 28 March 2013

We Are Away For Easter...

Posted by Unknown at 2:58 pm Labels: , , , , , ,
We would like to notify you that the live chat and telephone support will be unavailable over the Easter break from Friday 29th March - Monday 1st April.

Although the live chat and telephone support will be closed over this period our support team will still be checking emails so if you do experience any issues or you require any assistance over this period that is not covered by our help center's online tutorials and help files; then please contact us at support@graphicmail.co.uk and we will endeavour to get back to you within 24 hours. 

We will return as normal on Tuesday 2nd April at 9am however, until then you may want to use the support materials below:
•    Download our interactive manual
•    View our online video tutorials
•    Search through our Help Centre
•    View our previous training webinars
•    Email us

We hope you have a well-deserved break and a Happy Easter! 
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Monday, 25 March 2013

Free Easter Templates

Posted by Unknown at 9:16 am Labels: , , , , , , ,
We know holidays can be a hectic time so we have made it as easy as possible for you to create your Easter campaign. We have 6 free templates for you to choose from as shown below:
Choosing a template is a great start but to help you further we have listed 5 easy steps for you to follow to make sure you are able to achieve what you want from your campaign:
  1. Who is your target audience? Is it specific, if so then use the data you have from your subscribers to segment your mailing list so you only send to your targeted audience, this can be done using segmentation. 
  2. What is the aim for your email? Is it to inform the users of a new feature, product or a special offer? Whatever your aim is make sure it is clearly visible within the content. It is best to place the most important content at the top of your email as that will be the first thing your recipients see.
  3. Make good use of images - Images are a great way to get your point across in an attractive manner. We offer hundreds of free images within the Smart Elements and Embellishment section so why not check them out. 
    4.
  4. Test your email - Testing your email cannot be understated. The email you are sending out is a representation of your company so if it doesn't look very good in a particular email client then a recipient using that email client will not think very highly of your company. Don't worry though as we have the cure, use our Inbox Preview tool as that will show you exactly how your email will look in over 14 different email clients and best of all it is free to use for all paying accounts. 
  5. Sending at the right time - When sending your email it is important to make sure it isn't going to land in the heap of other emails your recipients may have. To prevent that from happening, check your Reports & Statistics for previous sends to see what time your recipients take action within them as that will likely be the best time to send.
Using our free templates and the tips above should help to speed up the creation of your Easter email so we wish you good luck and happy sending!
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