Tuesday, 16 February 2010

Here’s the 6th and final TriggerMail - Subscription triggers

This one is really simple; After someone completes the subscription form that you’ve setup in your website or on your Facebook page, this trigger automatically sends them the email that you have setup in the system. Once again, this can be immediate or time-delayed, it can be a simple ‘welcome and thanks for subscribing’ or it can include links to products/services on your website
This works the same way when one of your readers clicks the unsubscribe link, TriggerMail can be set to dispatch an email confirming their request.  The datasets are updated automatically, ensuring that your lists are always up to date.

Congratulations, you are now fully up to speed and date with our new set of TriggerMail features!  (If there’s something you’ve missed, scroll down and read the previous entries of.)   All while saving you time, effort and money.  We’ve even impressed ourselves with this one.

Well there you are; the complete 6 Triggers. With so many options, your clients cannot fail to be impressed by your new, wonderful communication skills – and how you always seem to know exactly what they want! It also shows how effective and easy TriggerMails are to set up - and once you’ve set them up - they do the work for you! 

…………………  Coffee anyone?

Monday, 15 February 2010

And the fifth one is…………….

By now we know that you’re impressed by the endless possibilities that triggerMail offers – but here’s another one…….
Email Open triggers

This trigger works, as you have no doubt guessed, from the point that your subscriber opens their email and can be time-delayed to dispatch your TriggerMail after a specified interval after the subscriber has opened your email newsletter. 

There’s a real benefit here to ensure that your email ‘promo’ does not get overlooked because your reader is busy and unable to respond to the ‘Fantastic Reductions’ that your newsletter is promoting. You can use this trigger to send out a reminder email a couple of days later that nudges them with a subtle…….. “Just a reminder not to miss our ‘Fantastic Reductions’, they end in 3 days time”

Let’s face it, times are tough and not all your subscribers can react at the instant that they read your newsletter - and, on the point of tough times, this saves on your email marketing costs, because these follow-up emails only target those subscribers who have already showed an interest – with no send credits wasted on those who didn’t.  After all, your send credits are precious.