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Friday, 4 May 2012

Convert Facebook Friends to Subscribers

Posted by Unknown at 3:37 pm Labels: Best Practice , facebook , subscription , subscription form
Displaying a subscription form on your company’s Facebook page is an ideal way to increase your mailing lists. Although we have already told you how to add a subscription form to your page Facebook has upgraded to “TimeLine” style layout so you will need to ensure your subscription form is still available. The new TimeLine now has a Static HTML application that makes it easy for you to build your own apps.

Firstly, if you’re unfamiliar with Static HTML, it’s basically just a tool that provides an administrative structure for a custom Facebook application. By using it you don’t have to learn any programming skills to add subscription forms and other features. If you haven't already installed the Static HTML app for your page then click here


Next you need to choose the Page that you want to add this application to (if you have more than one).

After you’ve done this, the app will then be displayed with a star icon among any other apps you might already have, labelled as “Welcome”. 


Click on the big star to access the app.
 
You will see a blank textbox which is used to allow you to enter anything you would like to be presented onto your iframes tab. 
Please note: Anything you enter into this area will be for your “application”, for example you could add a form, images, hyperlinks or just text as the app supports HTML, CSS and Javascript languages. 

You don’t need to be a programmer, but it helps if you know some basic HTML to understand how to manipulate it if you want to make any tweaks.

As you would like to add your form onto the app you simply just need to copy and paste the subscription form code into the textbox (To access your subscription form code from your GraphicMail Account click on Subscription form (tab on the left) >> then select “Put It On Your Site”).

Once the code has been added click “save” on the top right hand corner, and the app will then appear on its own tab on your Facebook page.

(Note: You can also preview your app before you save it, to make sure you’ve entered the correct code and that it will display correctly).


You should now have your subscription form embedded within your new app, to make it stand out to your vistors you will need to edit the iframes tab. To do that go back to your Timeline and look at the “Featured Apps” area, as your subscription form app should now appear within that list.

Click the Edit icon for this app and go to Edit Settings.


You can now edit the name of the app by calling it “Email Newsletter sign-up”, or similar so it appealing to someone viewing this page.

You can also upload an icon for your new app tab again to make it more appealing. When you’ve done that, click save and then click “Change” for “Custom Tab Image.”


Your application is now complete so don’t forget to test it.

The final step is to ensure your subscription form app is shown in the prime position this can be done by clicking n the Edit icon. You can then choose what order all of your apps are set in so you can make sure your subscription form app is in the best position to be noticed.

(Note: It’s unclear why, but keep in mind that Facebook is busy ironing out some of the bugs in its “Timeline” build, and that the iframes team is still catching up to the new environment; so the application may not be working properly for everyone quite yet.)



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