Thursday, 4 September 2014
A Picture Is Worth A Thousand Words
As one of the World's Leading Email Service Providers we know how important it is to make sure your email stands out. Having a well-structured template is a great start and as we provide 80 responsive templates you will easily find one to suit your needs.Once you have chosen the email template it is then time to move onto the content you are going to be adding into it. You need to make sure you engage with your subscribers while providing a clear call to action so the subscribers know exactly what you would like them to do.
As more and more people are viewing emails on mobiles, it’s best to adapt it to make sure you are giving them the best user experience. As most users will scan read your email first, it is best to use a mixture of space, clear headings and bold text. However without doubt, a picture is also one of the best ways to help your email stand out. A picture has the ability to immediately grab the reader’s attention, help present key information and explain exactly what you want the reader to do.
Understandably, not everyone has the option to use Adobe Photoshop or to purchase stock images which can result in you reusing old images or doing without. To help you, we have listed a number of free Image Editors and websites providing free Stock Images that can be used/edited for your email campaigns.
Editors:
• GraphicMail Image Editor - Our image editor has 19 tools that can be used to edit your image allowing you to resize, crop, enhance, add text to your images and much more.
If you would like to try our Image Editor and have access to all advanced features then, start a free trial here
• Canva- Canva gives you everything you need to easily turn ideas into stunning designs. Create designs for Web or print: blog graphics, presentations, Facebook covers, flyers, posters, invitations and so much more. It provides free templates, layouts, images, art work, backgrounds and more so you no longer need to create your design from scratch.
If you would like to try it for free then you can do so here.
• Pixlr - This has all of the features you will need for editing an image so don't just put up with Paint, upgrade to a free version of Pixlr today.
If you would like to try it for free then you can do so here.
Now you have a choice of editors to use, it's time to help you find some free images for you to use in your email. We have listed some of the best websites for you to gather free stock images:
Free Images:
The images on the sites below are all freely available for commercial and non-commercial use:
• Unsplash - The images on Unsplash are all free to use for commercial and non-commercial use. You can view the Unsplash images here.
• Freerange Stock - Freerange Stock was formed with the goal to provide quality stock photos for commercial and non-commercial use for free. You can view the Freerange Stock images here.
• Deathtostockimages - You can signup to this website and receive free stock images via email as the owner of the site will send you new images every month. You can signup to receive their free images here.
• Gratisography - Gratisography allows you to use their high-resolution pictures freely meaning you can use them on your personal and commercial projects. You can view their free images here.
• Pixabay - Pixabay has made it free to adapt and use their images for commercial purposes without attributing the original author or source. You can view their free images here.
• Picjumbo - Picjumbo provides totally free photos for your commercial & personal works. You can view their free images here.
As you now have a huge choice of free images & editors to use, we hope they will inspire and help you to create eye catching images so your emails get the recognition they deserve.
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