Friday, 21 December 2012

Christmas Closing Times

Posted by Unknown at 2:35 pm Labels: , , , , , , ,
GraphicMail would like to wish you well this festive season! We hope it is filled with family, friends, good food and holiday cheer!

We would like to notify you that although the GraphicMail software will obviously be available throughout the entire festive period the UK office will close for the Christmas and New Year holiday.

Please note we will be closing on:

Friday 21st December 2012 at 5pm

We will reopen for business on:

Monday 7th January 2013 at 9am

Although the live chat support and the telephone lines will be closed over this period we will still be checking emails and the email helpdesk regularly so if you do experience any issues or you do require any assistance over this period that is not covered by our help center's online tutorials and help files please contact us at support@graphicmail.co.uk and we will endeavour to get back to you within 24 hours.

Please use the support materials below:
•    Download our interactive manual
•    View our online video tutorials
•    Search through our Help Centre
•    View our previous training webinars
•    Email us (please expect a delay with receiving emails over the festive period).

Thank you for your continued support and we look forward to another great year with you in 2013!



Read More

Monday, 17 December 2012

Create A Christmas Email Within 5 Minutes

Posted by Unknown at 12:57 pm
Christmas can be a very busy time so this year we have made it even easier for you to create your Christmas Email. 

You can stop worrying now as we have created a quick tutorial to show you how you can create a Christmas email using one of our Templates. It is festive, fun and best of all it will only take you five minutes to create.

So if you are struggling to find that perfect Christmas Email then look no further, just click the image below and you will be rescued:

 
Click This Text Or The Image Above To Play

Don’t forget if you would like to purchase one of our Christmas animations so your subscribers can play them then just click here.
Read More

Friday, 30 November 2012

The Power Of Segmentation

Posted by Unknown at 3:37 pm Labels: , , , , , , , ,
Segmenting your mailing lists cannot be overlooked as it has the ability to massively improve your campaigns. By using segmentation, you will be able to make sure your emails are being sent to your ideal target audience. If you are sending one generic email to the bulk of your subscribers then some, will no doubt feel that the emails they are receiving are no longer of use to them, which could result in them unsubscribing. 

Wouldn’t it be better to know what your subscribers are really interested in and what they want to get from your emails? Wouldn’t it be great if the emails you are sending are the ones your subscribers look forward to read?

Subscriber knowledge is a great thing to have, especially for your campaigns as it will allow you to get a better insight into what your subscribers are interested in. That way you can target your emails to segments/groups of your mailing list that are interested in the same thing. If your subscribers are receiving emails that are relevant to them then you have a greater chance of them taking action within it such as; opening, clicking, sharing or forwarding it to a friend. 

 The question that I’m sure you are all wondering is how can you get this information from your subscribers?

Here are some tips on how to gather this information:
  • Amend Your Subscription Form - Present extra mailing lists on your subscription form to allow subscribers to signup for specific types of emails. Your account comes with 20 free mailing lists so why not use them? You could also create new fields to be displayed on your subscription via the dataset, which would allow new subscribers to give more detailed information to you.

    The tricky part of adding more textboxes to fill in is that it can actually put people off from subscribing as they may feel that it takes to long to signup. That means it is your job to make sure the textboxes that are displayed on the subscription form are not off putting to potential subscribers. It is equally important to make sure the use of compulsory input is not wasted. Within your account you can easily set which textboxes are a 'must' to fill in.

  • Send a Form - You can send an email to your current subscribers asking them to fill in more details by having a link directing them to a form on your website or in another newsletter. Of course the email you send will need to include an incentive for the subscribers to fill in more details such as the chance to win a prize.

Now you may be thinking this is a lot of trouble to go through to find out more information about your subscribers. But don't forget the information you gather can have a significant impact on your campaign as it allows you to make sure the most relevant emails are being sent to your subscribers. You can even start small by distinguishing your subscribers between male and female or their age. You could then target your emails specifically to an age group or gender by varying the terminology used or products displayed for those specific recipients.

Tips on how to use the information gathered:
  • Segment Your Mailing List - The segmentation tool will allow you to use the information gathered from your subscribers to create smaller lists via specific queries you input. You can use those queries to then match a specific target audience, such as only a list that only includes men who are between the ages of 18-25 living in North East.
  • Personalise your newsletters - You can engage your recipients by adding their name into the email as they will immediately be drawn to it. Although a first name is a great start, you can also add other information such as information about previous products bought. That way you are letting your subscribers know why you are sending specific products. 
Remember that keeping your subscribers interested can be hard to do but by using the data collected from your subscribers it will make it a lot easier for you.

If you need help using the segmentation tool then why not join one of our free Advanced Webinars, just click here or if you would like to watch a video of our latest Advanced Webinar click here.
Read More

Tuesday, 20 November 2012

Christmas Is Just Around The Corner, Are You Ready For It?

Posted by Unknown at 3:02 pm Labels: , , , , , ,
Christmas is always a busy time of year, so this year we have made it even easier for you! 

You may have already noticed our fantastic Christmas animations which include Games, Ecards and even a Song! You can purchase them to present your own company logo and information on as your clients watch or play them. 


Visit our website for more information

For GraphicMail Users:  
www.yourchristmascard.co.uk

For Non-GraphicMail users 
www.onlinechristmasgames.co.uk.

 Not only do we have that fantastic offer this year but we also have up to 15 FREE Christmas Templates that you can use to make sure your emails stand out. Just add your images and text to them and you will be ready to send!

As Christmas is a time for giving we haven’t stopped there, we are also providing over 50 Christmas images within the Smart Elements and Embellishments section of the 2011 editor. As these images are within the 2011 editor they can all be edited to suit your needs.

Smart Elements:

 Embellishments:


Christmas is closer than you may think.......

Read More

Thursday, 15 November 2012

Send More Than Just A Card This Christmas

Posted by Unknown at 1:54 pm Labels: , , , , , ,
THEY'RE HERE AT LAST!

Our Christmas animations are now available! AND this year we have created even more Games and Ecards hosted on two new websites.

Instead of sending the traditional seasonal cards this year why not reduce your carbon footprint and send an animated card with your personal corporate message? There's no need to write them out individually or hope that the postal system delivers your message in time for Christmas. Tell us your message, give us your logo and we'll create the end result for you.

You can send our amazing animations to wow your recipients and make sure your company is at the forefront of your subscriber’s minds!



We provide fantastic deals to our GraphicMail Users and as Christmas approaches, the deals include this wide selection of customizable Christmas animations which this year are being made available for the first time to non-GraphicMail users. 

Just click the appropriate link below:

For GraphicMail Users:                              
www.yourchristmascard.co.uk

For Non-GraphicMail  Users: 
www.onlinechristmasgames.co.uk

Comment on this blog to let us know what you think.
Read More

Friday, 26 October 2012

Inbox Previews FREE for Paying Accounts

Posted by Unknown at 1:03 pm Labels: , , , , , ,
We are giving more away to paying account holders, previously you only received 5 free previews but now you can do as many as you want at no extra cost!

Check what your newsletter looks like in different email clients before you send. Free of charge. See what it looks like to your clients if they open it in Gmail, Outlook, or dozens of others. Fix any major issues before you send and increase clicks in your newsletter.

This tool will help you save time on testing your emails and ensures that your newsletter makes a good first impression on each and every one of your subscribers.


Paying accounts start from as little as £9.95 each month, call us today about upgrading on 01670 363346 or click here to contact our sales team.

Read More

Thursday, 25 October 2012

It's Time For A Change

Posted by Unknown at 3:58 pm Labels: , , , ,
It is time for a change but as always we are changing to benefit you! You will no doubt have noticed our website has had a makeover. We have made it more simplistic, elegant and user-friendly by creating less clutter and more icons to take you to exactly where you need to be.
                     

Not only do you now have your own “Login” page on our website but we have also went one step further as you can actually login using you Facebook account. If you already have a GraphicMail account on your email address, the site will ask you if you would like to merge the two.


What do you think about the change? Let us know by leaving a comment as it would be great to get your feedback.
Read More

Wednesday, 24 October 2012

Clean Up Your Mailing List

Posted by Unknown at 10:07 am Labels: , , ,

Many email marketers having compiled their mailing list over different periods of time and using different ways such as competitions which can contain a wide range of active and inactive email addresses. Due to this it is hugely important to make sure that you are only sending to email addresses that are active so you don’t waste any time or money. 

On Thursday 25th October we will have the answer that many of you have been waiting for! 

We will be offering a new tool called “List Clean Up” which will sift through your mailing list and give you a detailed report of the ones that are active, dead and ones you shouldn’t be sending to such as spam trapped email addresses. This will help you to make sure your email addresses are in order for your monthly, weekly or daily mailings.

Want to know how can we do this?

With our new List Clean Up tool, we will connect to email providers to test and verify each email address in the mailing list you have chosen. This tool will then automatically remove the email addresses that no one will see or be able to take action from. 



By using the List Clean Up tool it will make sure that you are sending to active email addresses which can help to increase the delivery, open and click rate. 


Want to know how you can use it?

From Thursday 25th October you will see a new option called “List Clean Up” under Lists & Contacts when using Advanced Mail:

Select the mailing list you would like to cleanse as it will automatically show you how much it will cost or how many credits will be used. If you don’t have enough credits then it will automatically let you purchase the amount credits required.

You can select if you would like to “Keep original list” or “Replace original list”, once you completed the above and clicked “Clean Up” your new list will be generated. 

You will then be given a detailed verification report in PDF format which will give you full details of your email addresses.

Comment below to let us know what you think about this new tool. 
Read More
Subscribe to: Posts ( Atom )

Facebook Feed

Popular Posts

Twitter Feed