Previously your mobile campaigns were only ever sent from a default number. You can now send your campaigns from a number that YOU specify, enabling direct and personal responses from each subscriber.
We have named this new function SMS Sender ID and it can be found within the application under Setup & Options >> SMS Setup & Options. It's really easy to use, just supply us with the mobile number you wish to send from and we'll SMS you a verification code that you can then input in your account to activate it
If you do encounter any problems, it may be because your network does not support Sender ID. We have a list of these networks in the help centre which can be used for cross referencing.
Sender ID is a fantastic new feature that will give flexibility to your mobile marketing campaigns!